Initial coin offerings (ICOs) are a great way for startups and small businesses to raise money and expand their capital. In the ICO model, investors invest in the offering and are rewarded with a cryptocurrency.
This is a risk-free and easy-to-implement fundraising strategy. Because of their outstanding features and operational aspects. Almost every type of business, from small to large, prefers the crowdfunding model. The ICO model could be fully developed and ready for the digital marketplace. However, attracting inventors is difficult without a well-thought-out ICO marketing strategy. Hiring a top-tier ICO marketing company is required in order to attract a large number of investors, and it is extremely effective for businesses looking to increase their revenue in a short period of time.